Beyonce Used Fashion As An Escape During Coronavirus Quarantine — Release New Adidas X Ivy Parkeases

Beyonce used fashion as an escape during the Coronavirus quarantine, the Grammy-winning singer told British Vogue. The revelation comes just as Beyonce has released her newest Adidas x IVY PARK collection. The 39-year-old mother of three covers the December 2020 issue of British Vogue and she opened up about a number of topics. One of which was how she and husband Jay-Z, with their children would put on fashion shows each Friday to get away from the constrictions the pandemic has brought.

The Friday fashion shows became such a hit that they have inspired the family to continue using them as a way of bonding and also helped inspire part of the latest Adidas X IVY PARK collection. There have been reports that eight-year-old, Blue Ivy Carter is a bit of a fashionista in her own right and is an expert at applying makeup. Will the Carters’ “Fashion Fridays” become a launching pad for Blue Ivy to start her own line?

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Beyonce stated the following to British Vogue’s editor Edward Enninful.

During quarantine, fashion was a place of escape for me. My kids and I came up with Fashion Fridays. Every Friday, we would dress up in my clothes or make clothes together and take each other’s pictures. It became a ritual for us and an opportunity to handle this crazy year together. The newest Ivy Park collection was inspired by this new tradition. It consciously uses bright, bold colours to remind us to smile. I used a lot of neon yellow and coral mixed with baby blue and earth tones that felt soothing. They brought me joy and made me smile in the midst of a tough time for all of us.

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There is no doubt that Beyonce is a fashion star in her own right and the photos of the singer, dancer, and actress that appear in the magazine prove it.

What do you think about Beyonce’s Fashion Fridays? Does it sound like something you might try with your children?

Charisse Van Horn is a freelance writer from Tampa Bay. She enjoys writing about celebrities, entertainment, and fashion. Any reproduction of this article outside of Celebrity Insider will be met with legal action by the writer.